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Tuesday, May 4, 2021

Yamaha PH to reveal refreshed Mio lineup - Yahoo Singapore News

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Yamaha Motor Philippines (YMPH) is set to unveil a refreshed version of its well-love scooter lineup, the Mio Series.

The local distributor for the Japanese motorcycle brand announced that it will introduce to the market the new Mio Series under its latest campaign, “Own the Culture.” This new offering will be shown via the company's official Facebook Page on May 29, 2021.

Yamah Mio i125
Yamah Mio i125

This update will cover the Mio Sporty, Mio i125, Mio Soul i, Mio Gravis and the Mio Aerox.

Yamaha Mio Aerox
Yamaha Mio Aerox

In its statement, YMPH said that the new Yamaha Mio Motorcycles will be offered with a new set of colors and features, expanding the array of choices for the riders, claiming that since its introduction to the Philippine market more than a decade ago, the nameplate “released multiple editions that have allowed its riders to be defined in their own culture.”

Yamaha Mio Sporty
Yamaha Mio Sporty

“The Mio Culture started way back in 2007 when Yamaha introduced the Automatic Lifestyle to the Philippines. Since then, the AT community has grown and established the brand together with a strong customer relationship,” the company noted.

Yamaha Mio Soul i
Yamaha Mio Soul i

“The Yamaha Mio has brought a different riding taste to every Filipino and offered multiple hues of motorcycles with a combination of world-class signature technologies. Throughout the years, Yamaha has been dedicated to giving the feeling of uniqueness through Mio motorcycles, opening the world of AT riding lifestyle,” it added.

Yamaha Mio Gravis
Yamaha Mio Gravis

“But just like any other culture, ours was also meant to change. Each year, there’s always a new set of trends defying the current standards, whatever is cool last year may no longer be relevant today. However, as evolving culture, Yamaha Mio was designed to be the leader of its class. The newest Mio campaign says it all; Own the Culture breaks in the opportunity for everyone to be part of the world we created and start their own trend,” YMPH concluded.

Want to see the some of the upgrades? You’re looking at some of them already.

Photos from Yamaha Motor Philippines

Also read:

New Yamaha PH Chief to Keep Pressure On Despite Mio's Success

Yamaha PH officially unveils 2020 Nmax

Yamaha brings Y-Connect to PH market

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May 04, 2021 at 07:00AM
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Yamaha PH to reveal refreshed Mio lineup - Yahoo Singapore News

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